How to create a successful Instagram marketing strategy (Allison Scholes)

How do you create an Instagram strategy? What should you be posting on Instagram? And how often? What analytics should you be tracking? We're tackling all these questions and MORE in today's episode!

Allison Scholes is an Instagram Coach and Podcaster. She helps mompreneurs build their Instagram presence through coaching, creative copy and content. 

She also hosts her podcast, Social Media for Mompreneurs. Each week, the show helps busy moms build their brand online in just minutes a day—even when those minutes are hard to come by. 

Allison believes social media should be fun and easy, not daunting! With her sassy and fun personality, mixed with her creativity and love for sweatpants and coffee, she’s able to deliver the simple and creative tools to help mompreneurs boost their business with confidence and ease.

Listen in to hear:

  • How to determine if Instagram is the right platform for your business
  • How to know what you should post and how often
  • Vanity metrics VS the metrics you actually need to be tracking
  • How the news feed, stories / reels, and IGTV all have different purposes to help you build your like, know and trust factor

 

CONNECT WITH ALLISON:

Facebook: www.facebook.com/bossladyinsweatpants 

Instagram: www.instagram.com/allisonscholes 

Podcast: bit.ly/SocialMediaforMompreneursPodcast 

Learn More: www.bossladyinsweatpants.com 

 

FREE BRANDING GUIDE: bit.ly/5brandessentials

JOIN THE COMMUNITY: facebook.com/groups/presencepurpose/

CONNECT: hello@nataliearent.com

LEARN MORE: nataliearent.com

 

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